What can you do with a warehouse full of recalled, expired, or defective products that should be removed from the marketplace? Some manufacturers seek economical and environmentally friendly methods such as repurposing, recycling, or donating marginal goods. Still, you may want to think again, as these efforts can ultimately dilute your brand’s reputation and could eventually lead to legal action. This blog reviews various circumstances when certified product destruction is your best option.
Whether you make a well-intentioned donation or toss your defective inventory into a dumpster, it could end up in the hands of bad actors who reroute your products to a network of online discount retailers and street vendors, also known as the grey market. For a fraction of the original price, buyers will accept outdated or damaged goods from unauthorized resellers, creating more competition and dragging down your market price. Your brand no longer seems so exclusive and valuable.
PRESERVE YOUR BRAND
The gray market’s impact can cost a company millions in brand erosion and potential liability and legal costs. While these distribution channels are legal, they are considered unauthorized and not condoned by the manufacturer of origin. Certified product destruction protects your brand’s reputation by keeping damaged or off-spec goods out of the grey market.
State and federal laws require organizations to destroy any items that hold personal, medical, or financial information. USB drives, flash drives, computers, tablets, and cell phones contain sensitive information or personal data that may compromise an organization’s or individual’s privacy. A certified product destruction service maintains security and tracking throughout the process to protect your information.
Outdated uniforms, employee identification badges, or other branded clothing can be misused by individuals, setting off a wave of identity theft and other crimes. Badges and logoed clothing are unrecognizable when you shred branded clothing with a certified product destruction service.
Product returns and recalls are at an all-time high and are predicted to increase. Federal agencies such as the Food and Drug Administration (FDA), the Consumer Product Safety Commission (CSPC), and the National Highway Transportation Safety Administration (NHTSA) oversee product recalls. Products and equipment that do not meet regulatory standards and may cause harm or injury should be destroyed. Using a certified destruction service provides a secure and verifiable method so that your recalled products do not reenter the marketplace.
TITAN Mobile Shredding Can Protect You, Your Customers, and Your Brand
Our state-of-the-art Pipersville, PA facility safely disposes of and permanently destroys many items. As a NAID AAA-certified company, TITAN follows a “chain of custody” to maintain the highest levels of security and tracking throughout the process. Additionally, photographic evidence of the process is provided along with a Certificate of Destruction. You can rest assured that we are the end of the line for unwanted products.
If you have unwanted goods you don’t want to or can’t sell, the experienced TITAN Mobile Shredding professionals can destroy and dispose of your products through our efficient, safe, and environmentally friendly product destruction services. Call us at (866) 848-2699 or contact us online to learn more.